Published By Muhammad Haider Kizilbash 

Unclear Organizational Goals 

The foremost dilemma all marketers face in their marketing journey is the confusion at the end of investors or business directors. Until and unless there is a one-point agenda at the formation of a new business or business that wants to change there can be no measurable success. 

Solution

Before understanding the organizational goals, first set your own goals. We all never signed up for a job-based career or we did? On Upwork and Fiverr you can sell your skills and make good money. Do not underestimate your ideas and the power of your brain. Other than yourself, no one will be responsible for your decisions.    

Don’t be desperate for a conventional job, do a little research before appearing for the interview. Try to get in touch with current or previous employees. Skim through LinkedIn and check out the social media handles. Make the most of the “Do you have any question from us?” part of the interview. Take your time before surrendering to join any organization.      

Unrealistic Timelines

A marketer is not a magician. A minimum of 5 years is required for a crisp and clear marketing strategy to be implemented and bare the fruit of your hard work and dedication. But usually, the investors are not patient enough and that is the main reason businesses are failing at a much higher speed than before. 

Solution

You need to be a speaker and that too a bold one. Be clear and stay stern. If you are a beginner, be submissive. But for the experienced players, I would suggest making sure you and the management are exactly on the same page. 

Too many cooks!

This may sound funny, but yes this is amongst the many challenges some marketers may face. They say it right, too many cooks spoil the broth. Inexperienced and unqualified for the job, key position holders can disrupt your efforts, time, and motivation. And if they are a family. Run! Run! Run! 

Solution

You can’t do anything about it. Start looking for work elsewhere. At the end of it, you will be drained and old. 

Obsolete Organizational Structure

Now this one’s the funniest, you cannot sit in a car’s driving seat and expect a horseback ride! Yes, you read it right. The biggest challenge today is the ever-changing technological advancements that everyone must surrender to. The whole idea of marketing has reinvented since the digital revolution and now the post-COVID19 world. Organizations and professionals who do not adopt change will slow down your success journey and would leave you aging and frustrated. 

Solution 

At times you may be smitten by the loyalty bug. But remember, your first and honest loyalty is to yourself. The bosses will not be poor any time soon nor they will let you become independent. Gauge your potential on your own. Just spread your wings and fly. There thousands of millionaires today who started with zero and now they have top professionals hired. Believe in yourself and stay strong. 

Check out my previous blog by clicking on the link below to explore how E-Commerce has changed our lives. 

https://e-commerce-the-new-normal.blogspot.com/